Guides

Plain-language explanations of image formats, sizes and video compression, with practical settings you can use right away.

WebP vs AVIF vs JPEG vs PNG: which image format should you use?
File size, quality, transparency and compatibility compared – with a simple rule for picking the right format every time.
How to compress a video without losing (visible) quality
Bitrate, resolution, frame rate and codecs explained in plain language, with settings that work for phones, email, Discord and websites.
The best image sizes for websites and online stores
Practical dimensions and file-size budgets for every common image on a website, and a fast workflow to get there.
How to make product photos with a white background
Simple shooting tips and a free, private way to replace any background with pure white – no studio needed.